Increase Store Traffic
Build Customer
Loyalty
Grow Revenues
Per Customer
With major retail chains throwing hundreds of millions of
advertising dollars into the marketplace, it's becoming harder and
harder for independent retailers to be heard by current and potential
customers. Add a prolonged economic recession into the mix, and the need
for more aggressive and creative marketing programs becomes essential.
The Retail Equalizer Email Marketing Program creates a level playing field by giving independent
retailers an effective, low-cost way of connecting with their markets.
We create targeted email marketing campaigns that help you stay front and
center in the minds of your customers and prospects.
What is the Retail Equalizer?
The Retail Equalizer is a low-cost, proven
EMAIL marketing technique for
developing your retail business.
The Retail Equalizer is a custom-designed, permission-based
email marketing solution developed specifically for independent
retailers.
The Retail Equalizer EMAIL MARKETING PROGRAM increases traffic to your store, builds
customer loyalty, and increases your revenues per customer.
Custom-Designed Email Marketing Campaigns
We custom-design and deliver powerful, creative email
promotions to your permission-based list of customers and
prospects. Working with YOUR specific promotion idea and
specifications, we then design the email campaign using lively
and colorful graphics
(yours or ours), and effective sell-copy that gets customers
into your store.
We help you develop your email marketing list with creative
promotion ideas that your customers will love! They will gladly
sign up for your emails. And our list development program is
great for your employees, too, because it makes getting new
sign-ups easy and
pressure-free.
We manage your email list, send out the emails, monitor and
report back to you the results -- how many emails were opened,
how many clicked on links in your message, how many were bounced
or non-deliverable.
We adhere to strict anti-spam standards so that your customers
and prospects will welcome your messages. Greater receptivity
means better results.
Each set of emails that we send out is called a campaign. Most
smaller retailers start with a monthly promotion and email
campaign, though you are free to select weekly and bimonthly
campaigns -- something you might do during special seasonal
periods such as the holidays or vacation periods.
The Retail Equalizer is a promotional email marketing
campaign that focuses on sales events for 4 to 6 products, as
well as other retail promotional events such as contests,
rebates, loyalty programs. We also offer newsletter programs for
retailers.
Low Cost, Affordable Retail Equalizer Pricing.
The Retail Equalizer is an amazingly affordable marketing tool! For as little as $0.055 per contact, you can deliver your sales promotion and customer development messages quickly, creatively, effectively. And studies show that consumers still prefer email over all other marketing promotion approaches.
Our pricing is one of the lowest in the email marketing industry. The cost of each email campaign (one email message delivered to your list) includes writing copy, creating your design, managing your email list, providing campaign reports, and delivering your message to your list.
Need help developing your opt-in email list? We can help there, too! Our clients receive proven marketing techniques that make your customers and prospects eager to join your list.
Ask us how!
Number of Monthly Email Campaigns |
||||
| # Campaigns | 1 | 2 | 3 | 4 |
| Price per campaign |
$115 | $105 | $95 | $85 |
| Campaign fees include email design, copy, list management, campaign reports, and delivery to 1,000 email addresses. Additional addresses cost $6 per thousand. There is a $99 set-up fee for new accounts. | ||||
Retail Equalizer Email Campaign
Reports.
How to Get Started with
the Retail Equalizer.